Accelerating Your Financial Recovery with Your Loyalty Program

Read More

Interested in staying up-to-date on loyalty finance?

Subscribe to our newsletter

KYROS Insights Blog

Len Llaguno

Len Llaguno
Founder and managing partner of KYROS Insights. I'm an analytics nerd and recovering actuary. I use machine learning to help loyalty programs predict member behavior so they can identify their future best customers, and recognize and reward them today.

Recent Posts

June 19, 2020

Accelerating Your Financial Recovery with Your Loyalty Program

"What can we do?"

This is the question countless businesses ...

May 5, 2020

5 Things Marketers Should Know About Loyalty Program Liabilities

Loyalty programs don't just benefit customers — they can be a ...

April 15, 2020

Gift Card Liabilities and COVID-19: What You Need to Know

The outbreak of COVID-19 has plunged much of the world into ...

April 3, 2020

Gift Card Revenue: What's Yours to Keep?

On the surface, gift cards seem like a straightforward win-win:

  • ...
March 30, 2020

Loyalty Program Liability Management in the Age of COVID-19

A famous statistician once said, "All models are wrong, but some ...

March 2, 2020

Gift Card Breakage: Which Statistics Matter?

If anyone has ever left an outstanding balance on one of your ...

February 27, 2020

All You Need to Know About Customer Loyalty Program Accounting

 

February 10, 2020

3 Features of the Best Customer Loyalty Software

When it comes to customer loyalty, true insights are hard to gain ...

February 3, 2020

Why Points Without Expiration Work

With all the travel you've probably done over the holiday season, ...

January 27, 2020

Loyalty Reward Programs: Turning Analysis into Action

If you're running, managing or overseeing a loyalty program, ...

January 20, 2020

How to Evaluate Gift Card Breakage

Ah, the sweet calm after the storm that is the holiday season. A ...

December 2, 2019

The Four Customer Loyalty Metrics That Tell the Real Story

Loyalty programs are designed for long-term profitability.

Think ...