Customer loyalty, predicted
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COVID - 19
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Liability Management in the COVID - 19 World
In this course, we’ll cover some best practices for incorporating professional judgements and managing liability through these highly uncertain times.
Liability Management in the COVID-19 World
5 videos | Total: 8 minutes
Liability Management in the COVID - 19 World
1 minute
How to Set Smart Assumptions2 minutes
The Importance of Monitoring1 minute
Cashflow Management for Loyalty Programs2 minutes
Risks of Unfunded Liabilities3 minutes
Why Loyalty Programs Are The Best Tool To Drive the Recovery
8 videos | Total: 13 minutes
Loyalty Programs will Accelerate the Recovery
2 minutes
It Makes Financial Sense to Pause Expirations1 minute
Points and Other Program Benefits are an Effective Incentive Mechanism2 minutes
Points Have Delayed Cashflow Implications2 minutes
Points Have a Larger Perceived Value Than Actual Cost Compared to Coupons or Discounts1 minute
Points Incentivize Long Term Repeat Behavior as Opposed to a Single Transaction1 minute
The ROI of Points-Based Promotions Differs by Member2 minutes
Not all Customers Are Created Equal2 minutes
Loyalty Program Tactics to Accelerate the Recovery That Your CFO Will Love
6 videos | Total: 9 minutes
Loyalty Program Tactics to Accelerate the Recovery That Your CFO Will Love
1 minute
Pause Expirations1 minute
Keep Tier Status Attainable3 minutes
Send Rich Offers for Members with Pent-Up Demand2 minutes
Target Members With Low Perceived Value With Discounts and Coupons1 minute
Create Ways For Members to Earn Points1 minute
Manage Cashflow Redemptions Without Restricting Redemptions1 minute
The Importance of Predictive Analytics1 minute