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April 3, 2020 I by Len Llaguno

Gift Card Revenue: What's Yours to Keep?

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KYROS Insights Blog

Customer Loyalty Metrics
December 2, 2019

The Four Customer Loyalty Metrics That Tell the Real Story

Loyalty programs are designed for long-term profitability.

Think ...

measuring customer loyalty
November 11, 2019

How The Most Successful Companies Measure Customer Loyalty

Successful companies measure loyalty through retention — but not ...

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August 16, 2018

Measuring Loyalty Program Effectiveness: Must-Have Financial Metrics to Calculate Loyalty Program ROI

A/B testing is often the tool of choice for measuring the ...