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Gift Card Revenue: What's Yours to Keep?

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KYROS Insights Blog

April 3, 2020

Gift Card Revenue: What's Yours to Keep?

On the surface, gift cards seem like a straightforward win-win:

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March 30, 2020

Loyalty Program Liability Management in the Age of COVID-19

A famous statistician once said, "All models are wrong, but some ...

March 2, 2020

Gift Card Breakage: Which Statistics Matter?

If anyone has ever left an outstanding balance on one of your ...

February 27, 2020

All You Need to Know About Customer Loyalty Program Accounting


February 10, 2020

3 Features of the Best Customer Loyalty Software

When it comes to customer loyalty, true insights are hard to gain ...

February 3, 2020

Why Points Without Expiration Work

With all the travel you've probably done over the holiday season, ...

January 27, 2020

Loyalty Reward Programs: Turning Analysis into Action

If you're running, managing or overseeing a loyalty program, ...

January 20, 2020

How to Evaluate Gift Card Breakage

Ah, the sweet calm after the storm that is the holiday season. A ...

December 2, 2019

The Four Customer Loyalty Metrics That Tell the Real Story

Loyalty programs are designed for long-term profitability.

Think ...

November 11, 2019

How The Most Successful Companies Measure Customer Loyalty

Successful companies measure loyalty through retention — but not ...

September 10, 2019

What To Look For In a Loyalty Rewards Program Software

Choosing software can be frustrating. Whether in business or in ...

August 22, 2019

Customer Loyalty Measurement Strategies That Drive Program ROI Through the Roof

Whether you're assessing the potential of your company's loyalty ...